What is a Referring Site? - Social Media Glossary

Saturday, May 28, 2005

What is a Referring Site? - Social Media Glossary

A referring site is the site that a link was on that sent a visitor to your site.

Referring sites are a useful metric to track because they can help you know which websites are talking about you and sending you traffic. They can also help you know who is not sending you traffic or which sites you advertise on that may not be performing the way you need them to.

Welcome to Think Splendid! My name is Liene and I'm an author, speaker and expert on the intersection of business and social behavior for the wedding and lifestyle industries. Specializing in the consumer psychology of millennials, affluents and engaged couples, I'm obsessed with figuring out what makes people tick and why they make the decisions they do. I believe social media is a return to old-fashioned conversations rather than a race to keep up with the next big thing and I'm a big fan of the question "why?" -- it doesn't get asked enough.

photo by averyhouse

For millennials, the generation that accounts for more than 70% of today's weddings and the first to grow up with the Internet, technology has done more than give unprecedented access to information; it has physically changed their brains on a microcellular level. What worked in bridal marketing just ten years ago is no longer effective because the way today's engaged couples think is actually different than couples of generations past. In Speak Now or Forever Hold Your Peace, wedding expert Liene Stevens unveils the mindset of today's brides and grooms and provides a blueprint for marketing your business in a rapidly changing world.

Buy Now on Amazon! / Read the First Chapter Free!