What are Web Analytics? - Social Media GlossarySaturday, May 28, 2005
Web analytics are the tools used to collect, measure and analyze data for a website.
Three popular and affordable analytics resources (free or less than $100 per month) for small businesses include Google Analytics, Statcounter and Sitemeter.
More expensive analytics resources ($600 to several thousand dollars per month) include Comscore, Omniture, Hitwise and Radian6 among others.