Blogging Workshop for Wedding Professionals

Friday, December 12, 2008

All of the details have finally been wrapped up and I am thrilled to announce the Winter 2009 Blogging Bootcamp!  You'll find all the details below.  General registration is now open and you may register by clicking here!

You already know why you should blog.  We'll show you how.

Winter 2009 Blogging Bootcamp
presented by Liene Stevens of Blue Orchid Designs and The Smart Planner

Any wedding professional who wants to effectively leverage online media to grow their business
When: Wednesday, January 21st, 2009
Time: 10 am - 4 pm
Where: Kimberly Jarman Photography Studio in Historic Downtown Mesa, Arizona
Cost: $100 per person

Since the launch of the Blue Orchid Blog in 2006, it has grown to include over 3000 unique daily visitors and is partially to credit for the launch of two new Blue Orchid Designs offices on the East Coast.  In the Winter 2009 Blogging Bootcamp, Liene will share specific strategies and techniques she has personally used to grow the Blue Orchid Designs blog to where it is today. 

This workshop is open to all wedding professionals, not just wedding planners.  Space is limited and will be filled on a first come, first served basis so reserve your spot now!  Laptops are optional and lunch will be provided.

Topics covered will include:
*How to discover and leverage your blogging voice
*How to maximize your blogging ROI
*How to develop killer content - consistently
*How to set short term and long term goals for your blog
*How to effectively analyze your stats and blog traffic
*How to increase your readership and keep them coming back for more
*Specific strategies and techniques to use your blog to improve your main website's SEO or "findability" on Google
*How to promote your brand through your blog's design and content
*Maintaining professional boundaries while still being personable
*Customized feedback from Liene on your blog and suggestions on specific areas to improve
*And more!
The Blogging Bootcamp will not be a class on blogging philosophy.  You already know that blogging is a good idea.  We'll be showing you how to do it so that it is worth your time. No topic will be off the table, and any questions you may have will be fair game.

This event would not be possible without the generous support of Kimberly Jarman Photography and My Wedding Film.

Questions? Please send an email to info{at}  To register, please click here!

The fine print:
Payment must be made in full prior to the event and is non-refundable.  Payment may be made via credit card or PayPal at the Eventbrite website.  Lunch will be provided and is included in the cost of the event.  Space is limited and will be filled on a first come, first served basis.

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