Refocusing On The WhyTuesday, October 01, 2013
A bride doesn't want a beautiful dress, she wants to look beautiful in it.
A couple doesn't want emotional photographs, they want emotional memories.
A couple doesn't want pretty details, they want a welcoming, comfortable, multi-sensory environment for their guests.
Guests don't want a fun DJ, they want a fun experience.
What are you selling and why?
Originally published October 2012