Daily wedding statistic: 53% of engaged couples in the UK want to see more diversity in wedding-related media and only 1% said they would like to see less diversity.
Access more wedding statistics and research from Splendid Insights
Tuesday, February 26, 2013
Daily Wedding Stat: Diversity in UK Wedding Media
Daily wedding statistic: 53% of engaged couples in the UK want to see more diversity in wedding-related media and only 1% said they would like to see less diversity.
Access more wedding statistics and research from Splendid Insights
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For millennials, the generation that accounts for more than 83% of today's weddings and the first to grow up with the Internet, technology has done more than give unprecedented access to information; it has physically changed their brains on a microcellular level. What worked in bridal marketing just ten years ago is no longer effective because the way today's engaged couples think is actually different than couples of generations past. In 
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