Two Must-Have Qualities to Survive in Weddings

Wednesday, March 06, 2013

If you've worked in the bridal industry for more than twenty minutes, then you know that people are not always their best self when planning their wedding.

There are several reasons for this: unseen family dynamics at play, emotions long buried now bubbling to the surface, fear and uncertainty at this new season of life, and of course, daily conversations about money, which is generally not an easy topic regardless of purchase size.

If you expect your clients to be saints all the time, you're in the wrong industry. Being generous doesn't just apply to material resources. Sometimes it means being generous with our patience and empathy as well. If you want to make it in weddings, you'll need these qualities in spades.

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