It Was Obvious All Along

Friday, January 16, 2015

Nothing is obvious from the beginning. Talk to any successful entrepreneur and they’ll all tell you they didn’t know they would end up doing things a certain way, that their target market would shift, that the way they thought they would distribute would change.

You don't know what you don't know. The key to getting to the spot where people say your success was “obvious all along” is to show up — whether you feel like it or not, and especially when you don't — and work through the ambiguity.

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