Your Competitive Edge

Monday, August 29, 2016


"From 30,000 feet, creating looks like art. From ground level, it’s a to-do list."
– Ben Arment –

Your competitive edge comes when you keep doing the work others have given up on.
Your competitive edge comes when you keep doing the work others have rolled their eyes at.
Your competitive edge comes when you keep doing the work others are too disorganized to do.

Doing the work can be tedious and unglamorous, which is why most people throw in the towel too soon.

Your to-do list puts the foundation under your dreams. Let others have their "I'm too busy," and the "I don't understand it so it must not matter," and the "Who has the time to..." avoidance mantras. Keep doing the work.

Originally published September 2012

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