Splendid News

Two Splendid Announcements

A few Splendid announcements to share:


I’ll be speaking at the Coterie Retreat in Bermuda this December, along with celebrity chef Marcus Samuelsson, actress and comedian Yvonne Orji of HBO’s Insecure, celebrity makeup artist Sam Fine, event designer Eddie Zaratsian, and more.

The Coterie Retreat was started by Jackie and Chike Nwobu, publishers of Munaluchi Bride magazine, and is for wedding pros focused on the multicultural and destination wedding markets. Coterie is one of my favorite wedding industry conferences. The entire experience is unpretentious, encouragement is candid and authentic, every speaker shares useful, practical knowledge, and because it's limited to just 100ish people, it's the perfect setting to network and make new industry friends while never feeling overlooked or left out.

You can learn more and register here.


The Well-Paid Wedding Pro, the ultimate pricing guide for the wedding industry, releases on November 1st, which means you have less than a week to take advantage of the special pre-order price! This is the only time it will ever be sold at a discount.

The Well-Paid Wedding Pro is everything I know about pricing for the wedding industry from my years as a consultant to wedding industry leaders. Everything. 

No gimmicks: no “one size fits all” pricing solutions, no “I won’t get out of bed for less than $20k” out-of-touch statements, no holding back information so you’ll hire me as your business consultant, no bait and switch to get you to buy something else, and no signing up for an email list you can never seem to get off of. Just valuable strategies and insights you can use to price with confidence, get paid what you’re worth, and turn a profit.

You can learn more about what’s included in this 100+ page Splendid Guidebook and pre-order here!

The Well-Paid Wedding Pro: The 100+ Page Guide

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I'm thrilled to announce that ‘The Well-Paid Wedding Pro: Profitable Pricing Strategies’ is being released as a 100+ page guide on November 1st!

The guide is my conference talk on the same topic, but expanded. In The Well-Paid Wedding Pro, you’ll find:

  • What works (and what doesn’t) for each industry segment (no more trying to make planner or photographer pricing models fit your floral business, etc).
  • How to price for celeb clients (and pitfalls to avoid).
  • The pros and cons of working for free, for trade, for press/exposure, etc.
  • Money mindset and common “hangups” people have when setting their rate.
  • Cross-cultural considerations when talking about money (negotiating expectations, etc).
  • The differing stages & opportunities wedding pros can choose to pursue (mass market vs luxury, licensing, franchising, wholesale, speaking or appearance fees, etc).
  • Kickbacks, commissions, finder’s fees, price fixing, and other controversial pricing methods common in the industry.

This guide is everything I know about pricing for the wedding industry. EVERYTHING. No gimmicks: No holding back info so you hire me as your business consultant to learn the rest. No bait and switch to get you to buy something else. No signing up for an email list you can never seem to get off of. Just valuable strategies and insights you can use to make your business more splendid.

(Also, I should note: while I am an optimist and all for dreaming big, you will not find any “just say it and the universe will manifest it” type advice here. If that’s your thing, great! Others have produced lots of resources with that focus for you to study up on. The Well-Paid Wedding Pro offers a different approach.)

The full 100+ page guide will be available November 1, 2018!

The Well-Paid Wedding Pro

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I'm excited to share that I'll be speaking at the Coterie Retreat in Bermuda this year. The Coterie Retreat is the wedding industry conference produced by the brilliant team at Munaluchi Bride, and focuses on companies who work with couples in the multicultural wedding market. Most of the attendees work in the Premium, Luxury, and Ultra Luxury segments of the wedding market and come from around the world. If you work in (or want to break into) the multicultural and/or destination wedding markets, this is the conference for you.

This year's event will be held in December at the iconic Fairmont Hamilton Princess, Bermuda's only luxury urban resort – a perfect chance to trade in freezing snow for warm beaches. You can read more about my experience at The Coterie Retreat in Johannesburg, South Africa last year, but suffice to say it was one of my favorite conferences I've ever participated in.

The entire experience was unpretentious, encouragement was candid and authentic, every speaker shared useful, practical knowledge (Preston Bailey even shared a spreadsheet with cost and pricing breakdowns from one of his events), and because it's limited to just 100ish people, it's the perfect setting to network and make new industry friends while never feeling overlooked or left out.

  A perfect spot at the Fairmont Hamilton Princess to recharge and make plans for your 2019 wedding season. Photo via  @PrincessBermuda .

A perfect spot at the Fairmont Hamilton Princess to recharge and make plans for your 2019 wedding season. Photo via @PrincessBermuda.

My session this year is called “The Well-Paid Wedding Pro: Profitable Pricing Strategies.” As a wedding industry business consultant, pricing is the number one question I get asked about from clients, conference attendees, and wedding professionals from around the world, and this talk is designed to give you real-world, tried and true strategies. No hypotheticals, no “it worked once and then never again” theories, and no “here is how Starbucks does it, just copy them” not-so-useful advice.
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I’ll be demystifying the “How do I charge so that I can actually make real money and have a life” question as well as the “WTF happened? No one wants to pay my rate anymore and it never used to be a problem” situation.

We’ll cover what works (and what doesn’t) for each industry segment (no more trying to make planner or photographer pricing models fit your floral business, etc), different norms you’ll face in multi-cultural and destination markets (comfort levels around talking about money, negotiating expectations, etc), as well as the various stages and opportunities you might be considering pursuing (mass market vs luxury, licensing, franchising, wholesale, etc).

And of course no wedding pricing conversation would be complete without discussing that hot button topic: kickbacks.
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If you’d like to get your pricing straight – and enjoy some of that Bermuda sunshine – visit coterieretreat.com for more info and to register and follow them on Instagram to see the rest of the speaker line up announcements. Can’t wait to see you there!